Focused on
Customer Engagement on Digital Channels
Comviva’s MobiLytix™ Digital Marketing is an all-in-one customer engagement automation platform delivering engaging and personalized customer experiences on digital channels.
A solution that enables personalized and unified customer journeys
Driving engagement with customers on digital channels requires content that resonates with users and is presented to them at the right time.
MobiLytix™ Digital Marketing is a full-featured customer engagement automation platform for designing and executing well-crafted and personalized customer journeys across a brand’s digital channels.
Social media campaigns executed through the platform brings online leads where they can be nurtured and converted to customers.
MobiLytix™ Digital Marketing integrates with MobiLytix™ Real Time Marketing and MobiLytix™ Rewards for seamless execution of Customer Value Management (CVM) programs through email, web, mobile and social media channels.
Key Features & Benefits
Maximise user engagement on your digital channels
MobiLytix™ Digital Marketing enables our clients to successfully engage with their online and mobile app users and execute their Customer Value Management (CVM) programs through email, web, mobile and social channels.
Dynamic Segmentation
Real-time audience builder built on user persona, behaviour and goals
Social Ad Management
Run targeted promotions, post across digital channels and manage budgets
Role Based Access
Import contacts from various sources, create static lists and make bulk updates
Website Tracking
Track users on website, retarget on social and run dynamic push messaging, and customized content
Email Marketing
Reach inboxes like a pro, design beautiful dynamic emails, and track user actions
Landing Pages & Forms
Design beautiful landing pages, track conversions and increase engagement
Social Media Marketing
Grow social followers, schedule and post rich content, measure performance
Dynamic Personalization
Personalize anything across channels, add dynamic content. Send messages that customers love.
Mobile Marketing
Push rich contextual notifications, send targeted messages, track user actions, and optimise
Omni-Channel Digital Journeys
Automate orchestration, use prebuilt templates or build your own
Online Store Integration
One-click integrations, track store activity and recover abandoned carts
FactCube Dashboards
Measure everything with extensive customizable dashboards and reports
Modules
A platform that is intuitive to use for building customer engagement across email, web, mobile and social channels.
AUDIENCE MANAGEMENT
Get a bird’s eye view of your audience on digital channels to shape campaigns based on customer behavior and preferences.
OMNI-CHANNEL
Meet your customers where they are – Email, Mobile, Facebook, Instagram, Twitter, Web and create a true Omni-channel digital experience
JOURNEY BUILDER & AUTOMATION
Streamline your communications and provide the right message, over the right channel, at the right time, automating to present a highly personalized customer experience.
DASHBOARD & INSIGHTS
Manage, measure and refine your customer experience by using our extensive customizable dashboard to track the performance of your posts, monitor campaigns, track your contact KPIs, and a lot more – all from one place
SIMPLICITY OF IMPLEMENTATION
User-friendly UX, ease of deployment and lean learning curve
Reasons to Choose
Easy to use
Practical, simple, and easy to use. Experience simplicity from the get-go.
Easy to build templates
Quick start with simplified deployment of common use cases. “Activate and run” model
Taking social to a new level
Social media scheduling system with excellent visibility that makes executing social media a breeze.
Intelligent Analytics
Uncover powerful performance insights by utilizing historical and real time data
Out of Box Integrations and Easy Customizations
Reduces time to deploy
Lead Generation & Conversion
Generate new leads and nurture them to become customers
Adaptable
Seamless integration with current application
Significant Reduction of Total Cost of Ownership
Faster ROI
24/7 Customer Support
Support from our customer support team around the clock
Pre-Integrated with
MobiLytix™ Rewards and
MobiLytix™ Real Time Marketing
Supporting the seamless execution of CVM programs through digital channels.
COMVIVA ADVANTAGE
Trusted Advisor
Telecom domain expertise, specialist Data Scientists and CVM experts to complement client teams.
COMVIVA ADVANTAGE
Higher Returns
Reference case studies of 7%+ incremental revenue delivered through specialist products and specialist services for marketing organizations
COMVIVA ADVANTAGE
Rapid Integration
Configurable Integration Gateway quickly integrates with source applications and systems to reduce IT and project efforts
COMVIVA ADVANTAGE
Pre-Integration with MobiLytix™ Marketing Studio Stack
Delivering end to end capability to support the seamless execution of CVM programs across email, web, mobile and social channels.
200
Increase in Engagement Rate
600
Yearly Manpower Savings
2.5
Higher Conversions
50
Reduction in Total Cost of Ownership
70
Reduction in effort to create digital customer journeys
RELATED RESOURCES
