Discover how seamlessly integrated payment solutions are reshaping industries by streamlining operations, enhancing customer experiences, and unlocking new revenue streams. What opportunities lie ahead in a world where payments become effortless, invisible, and central to growth?
Global CXO Survey Report
Embedding The Future: Transforming Business with EMBEDDED PAYMENTS
RISE with Embedded Payments
A Framework for Leaders to Transform Customer Experiences and Drive Business Growth
In today’s hyper-competitive and digitally connected world, payments can no longer be an afterthought—they are the foundation of superior customer experiences and business transformation. Based on insights from over 200 C-level executives, this report by Comviva offers a strategic roadmap for leaders to identify and leverage emerging payment trends that are reshaping industries.
We present the RISE Framework—an actionable construct built on four pillars:
- Rewards: Loyalty programs linked with payments to drive repeat transactions.
- Integration: API-led, seamless payment experiences across channels.
- Security: Tokenization, encryption, and risk-based authentication.
- Experience: Invisible, real-time, and hassle-free payments for customers.
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This framework empowers businesses to go beyond transactional payments and instead turn them into powerful drivers of loyalty, differentiation, and growth.
While embedded payment solutions are gaining widespread adoption, true leadership lies in shaping these trends. From streamlining operations with Orchestration layer to building trust with Tokenization and driving seamless transactions through Tap & Pay and Digital Wallets, this report helps you integrate payments deeply into your processes for a lasting competitive edge.
Download the report today and discover how to lead your business into the future with seamless, secure, and customer-centric payment innovations.
