Why Enterprise Messaging is at the Forefront Today?
With the global A2P SMS market set to grow by 4.4% per annum by 2025, strong growth in the enterprise messaging sector is expected. The global A2P SMS market is…
Comviva12th October 2017
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Engaging Digital Content Providers for Better Consumer Engagement & Higher CLV
Urban population has been increasing at a growing pace throughout the world. This new urban generation is different, not just in their preferences but also, how these preferences are defined…
Comviva26th September 2017
Converting Grey Route A2P messaging to White Route
Mobile operators have been fumbling to pave their way through the dark alleys of grey routes. A whopping amount of $18 billion was lost in 2016 worldwide, by mobile network…
Comviva22nd September 2017
Cloud vs On-Premise Data Analytics Solution
It’s been a year since Gartner removed ‘big data analytics’ from its Hype Cycle. The reason was simple, as stated by the CEO Betsy Burton of Gartner Research, “Cloud, big data, etc.…
Comviva21st September 2017
Local Content Key to Telecom Growth in Emerging Markets
Telecom network operators have been grappling with the declining profitability trends and margins across the world. Not just that, the ARPUs have also been declining across all markets without prejudice.…
Comviva14th September 2017
“OTTs Will Be A New-Age Engagement Channel”
The global messaging space is undergoing a sea-change. Going forward, chatbots and artificial intelligence are expected to take centre-stage, while pure-play infrastructure will cease to exist. Aditya Dhruva, Vice President and…
Aditya Dhruva13th September 2017
Image Analysis: Build Smarter Content-Based Applications
‘’Image analysis capabilities are increasingly becoming advantageous for providing cutting edge landscapes to the applications in the content based product portfolio. The features like discovering specific content in the Ring…
Manish Jain1st September 2017
Big Data Analytics and the Art of Retaining Customers
The customer is always right. No longer just part of Marketing 101, the axiom holds more sinister implications for retailers. Especially today, where being “always-on” isn’t just a phrase-it is…
Amit Sanyal17th August 2017
The Digital Explosion
The Digital Explosion: How VAS Business Aggregators are reshaping content for the Digital Era The Middle East market is primed for the upcoming wave of digital growth. Key digital…
Kamal Sharma21st July 2017
The Digital World of Millennials
Typically, millennials are highly individualistic and dissatisfied with vagueness of information, something that almost never concerned previous generations. The millennials want to experiment with new story formats, form factors and…
Shivangi Maheshwari13th July 2017
