Build Your B2C Commerce Platform
Use Comviva's BlueMarble Commerce platform to design omni-channel customer experiences and reduce order fallouts. The highly configurable, microservices-based suite allows you to cherry-pick the commerce components that your business requires to ensure seamless integration and flexibility.
The complex needs of a modern business require better customization of business rules to create a cohesive, relevant user journey, right from product selection to checkout. BlueMarble Commerce equips you with a robust, proprietary rule engine that empowers you to write complex business logic in a reader-friendly format. The suite equips businesses with large-scale and complex catalogs and workflows to thrive in a competitive market.
Intelligent Features for Credible Digital Experiences
Persistent Shopping Cart Across Channels
Keep the shopping cart synced across platforms for a seamless customer experience.
Automated Product Qualification
Verify product eligibility, compatibility, and availability through advanced catalog and business rules.
Multi-Action Journey Support
Enable customers to complete multiple tasks in one seamless shopping session.
Unified Commerce
For B2B and B2C Sales journey.
In-Life Sales Support for Existing Customers
Simplify actions like contract upgrades and add-on purchases for existing customers.
Dynamic Checkout & Order Flow
Personalize the checkout process based on customer data and cart contents.
Flexible Adaptation
Customize the system to fit specific business requirements and integrate with existing systems and third-party applications.
Smart Dynamic Bundling
Offer tailored product bundles using customer data, including existing contracts and subscriptions.
Why Choose BlueMarble Commerce?
Enhanced Order Throughput & Reduced Fallout
Optimize the customer journey, ensuring each step is finely tuned for maximum conversion.
Drive Scalable Performance
Achieve high performance with expansive catalogs and a custom rule engine for dynamic data support.
Unify Data Across BSS
Consolidate data from multiple systems to create a unified, customer-focused view.
Customize Commerce Flow
Use APIs and key-value pairs to tailor the commerce process and pass client-specific data seamlessly.
Ensure Seamless Integration
Test each BlueMarble component thoroughly, ensuring smooth updates and reliable integration.
Maximize Industry Flexibility
Adapt BlueMarble Commerce to fit diverse industries like telecom, retail, and utilities.
Selected by top operators and media providers around the world
Credible Impact
Use Cases
Media & Digital
Enable efficient digital content distribution and subscription management for media platforms.
Retail
Enhance sales operations and distribution logistics for retail businesses.
Ecommerce
Deliver end-to-end e-commerce solutions to support smooth and secure online transactions.
Frequently asked questions
This B2C Commerce Platform is primarily targeted at telecommunications, retail, and utilities. However, it is adaptable for any industry with complex commerce needs.
Its modular components and configurable APIs make this B2B Commerce Solution highly customizable. Users can tailor the platform to their specific needs.
The business rule engine lets users create rules in a simple, easy-to-understand format. It comes with pre-built expressions for common scenarios and also allows for custom expressions to meet unique needs.
You can adapt BlueMarble’s APIs through custom adapters to follow industry standards, making it compatible with legacy systems. As a Commerce Cloud solution, it ensures smooth migration from traditional systems while maintaining efficiency.
Developers can access the portal's comprehensive API documentation, guidelines, and resources. Training materials and support are also available, ensuring they have all the tools needed to integrate, customize, and troubleshoot effectively.