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Key Features & Functionalities
Transforming an Operator’s Business in a Digital Economy
End to end digitally automated SaaS-based solution
An end-to-end digitally automated SaaS-based solution with a wide range of use cases across various industries like FMCG, Banking, Retail, Digital companies, Travel, etc.
Predict the ROI
Enables Enterprises to predict the ROI for their consumer engagement activities and positively influence consumer behavior through reward-based engagements.
Design effective marketing strategies
Generates real-time reports and analytics pertaining to consumer behavior and preferences.
Design effective channel strategies
Ensures direct communication with the end customer across multiple digital channels, thereby ensuring effective consumer engagement.
Enhance consumer experience
Effective re-engaging and re-targeting capabilities to the brands utilizing segments identified in prior campaigns.
Discover new marketing opportunities
Ensures instant consumer gratification with flexible and multiple rewards, gamification options, and co-marketing opportunities.
Dashboard View
Offers an end-to-end view of market trends on a dashboard
Speed & Agility
Quick to Launch, quick course corrections.
Building Blocks
MobiLytix™ Consumer Loyalty
The MobiLytix™ Consumer Loyalty solution offers end-to-end loyalty program management, from target association, definition to the run stage.
This solution allows complete management of members, subscriber profiling, enrolment/de-enrolment, and referral management. It is aimed at:
- Converting customers to loyal brand ambassadors
- Engaging customers in loyalty programs
Member Management
- Register and control the end-user status and eligibility in the system
- Subscriber profiling
- Enrolment / de-enrolment
- Referral
Hierarchy Maintenance
- Automated and flexible maintenance of customer hierarchy
- Customized rule configuration
- Tier management
- Badges
Program Administration
- End-to-end loyalty program management right from target association, definition to run stage
- Workflow Management
MobiLytix™ Retailer Loyalty
This solution allows marketers to run high-quality and advanced loyalty programs.
The solution is aimed at gaining the brand and loyalty of retailers. It delivers reliable and consistent outcomes that ensure both the partner’s brand loyalty and proportionate sales share.
- Grow and convert customers to loyal brand ambassadors
- Engage retailers in effective loyalty programs
Member Management
- Register and control the end-user status and eligibility in the system
- Retailer profiling
- Enrolment / de-enrolment
- Referral
Hierarchy Maintenance
- Automated and flexible maintenance of customer hierarchy
- Customized rule configuration
- Tier management
- Badges
Program Administration
- End-to-end loyalty program management right from target association, definition to run stage
- Workflow Management
MobiLytix™ Promotions and Rewards
The MobiLytix™ Promotions and Rewards is an end to end solution designed to create, manage and track reward based promotions and campaign across all stages of the consumer lifecycle.
The solution provides near real time reports and insights into the campaign and consumer behaviour.
The relevant and diverse rewards catalogue along with our gamification features enables the enterprises to create memorable campaigns for their consumers, thus resulting in a better experience and higher brand recall.
End to end campaign management using a single platform
Reduce ATL spends to as low as zero
Process automation ensures faster time to market
Relevant and experiential rewards resulting in enhanced consumer experience and higher consumer participation
Near real time reports and consumer insights
Target/Retarget consumers based on past behaviour
REASON TO CHOOSE
Manage consumer reward-based promotions using a single platform and improve the process efficiency
REASON TO CHOOSE
Enables enterprises to create and launch campaigns with shorter lead times
REASON TO CHOOSE
Effective re-engaging and re-targeting capabilities to the brands without the need of any 3rd party
REASON TO CHOOSE
Direct communication with end consumers leading to effective consumer engagement and higher brand recall
REASON TO CHOOSE
Relevant and experiential rewarding for all the customers resulting in an enriched customer experience and loyalty
REASON TO CHOOSE
Usage-based KPI driven pricing, enabling enterprises to test the market with faster, better, and economical consumer engagements
REASON TO CHOOSE
Explore the world of engagement marketing and use your products to communicate with your consumers
KEY USE CASES
MobiLytix™ Rewards Consumer Journey
KEY USE CASES
Awareness Booster
Increase the brand awareness and mindshare.
KEY USE CASES
Sales Booster
Increase sales, upsell and cross-sell in physical & digital realms
KEY USE CASES
Transaction Booster
Increase average value of transactions/engagements in physical and digital realms
KEY USE CASES
Loyalty Booster
Improve the customer loyalty and maintain a longer association with your customers.
KEY USE CASES
Customer Connect
Direct to consumer surveys with relevant audience to gather feedback and insights first hand
KEY USE CASES
Customer Acquisition
Acquire relevant customers who can add to the revenue stream.
INTEGRATIONS
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